Outline Technologies — SEO, AEO & GEO Agency
Solutions

Sound Familiar?
We Fix That.

Every client comes to us with a specific problem. Here are the ones we hear most often and exactly how we solve them. No vague promises. Specific approaches.

My Website Traffic Is Declining

Symptoms

Organic traffic has been dropping for 3+ months
You're losing rankings for keywords you used to own
Google algorithm updates keep hitting your site
Competitors are outranking you with inferior content

Why This Happens

Traffic declines usually come from one of four things: a Google algorithm update that changed what gets rewarded, technical issues that prevent proper crawling, content that's become outdated or thin by current standards, or competitors who've invested more in their SEO than you have. Sometimes it's a combination of all four.

How We Fix It

We run a comprehensive diagnostic: technical crawl, content quality audit, backlink profile analysis, and competitive gap assessment. This tells us exactly what's causing the decline. Then we build a recovery plan that addresses root causes, not symptoms. Most traffic declines can be reversed within 3 to 6 months with the right approach.

AI Doesn't Mention My Brand

Symptoms

ChatGPT recommends competitors but never mentions you
Your brand is absent from Google AI Overviews
Perplexity and Claude have no knowledge of your company
AI gives inaccurate information about your products

Why This Happens

AI models learn from web content. If your brand doesn't have enough authoritative, structured, well-distributed content about what you do, AI simply doesn't know you exist. It's not ignoring you on purpose. It literally doesn't have enough data to form an opinion about your brand.

How We Fix It

Our GEO strategy builds the content infrastructure AI needs: comprehensive entity documentation, structured data markup, authoritative third party mentions, and strategic platform presence. Within 3 to 6 months, AI platforms start incorporating your brand into relevant responses.

My Current Agency Isn't Working

Symptoms

You get monthly reports but can't tell if anything improved
The agency can't clearly explain what they're doing
Rankings and traffic haven't moved meaningfully in 6+ months
You feel like you're paying for activity, not results

Why This Happens

Most agencies spread themselves too thin. They take on too many clients, use junior staff for senior-priced services, and rely on cookie cutter strategies that don't account for your specific competitive landscape. The monthly report looks busy but the business impact is negligible.

How We Fix It

We start with an independent audit of your current situation, including reviewing what your previous agency did (or didn't do). We identify what's working and what's not. Then we build a strategy that actually fits your market, your competition, and your business goals. We cap our client roster specifically to avoid this problem.

My Website Isn't Showing on Google

Symptoms

Your site doesn't appear for your own brand name
Important pages aren't indexed at all
You rank on page 5+ for your main keywords
Google Search Console shows indexing errors

Why This Happens

This is almost always a technical problem. Noindex tags on pages that should be indexed. Blocked crawling in robots.txt. Thin content that Google doesn't consider worth indexing. JavaScript rendering issues that prevent Google from seeing your content. Or your site is simply too new to have earned any authority yet.

How We Fix It

Technical SEO audit to identify and fix every indexation barrier. Schema markup implementation to help Google understand your content. Content strategy to build the topical authority needed for competitive keywords. And a monitoring system to catch any future technical issues before they impact rankings.

My Website Doesn't Convert

Symptoms

You get traffic but nobody fills out forms or buys
High bounce rates across your important pages
Visitors browse but leave without taking action
Your conversion rate is below industry averages

Why This Happens

Traffic without conversions means a disconnect between visitor expectations and page experience. Maybe the page loads too slowly. Maybe the CTA is buried below three paragraphs of text nobody reads. Maybe the value proposition isn't clear. Maybe the form asks for too much information. There's always a reason.

How We Fix It

CRO analysis: heatmaps, session recordings, funnel analysis, and conversion path mapping. We identify exactly where visitors drop off and why. Then we make data-driven changes: simplifying forms, clarifying value propositions, improving page speed, and testing different layouts. Small changes compound into significant conversion improvements.

I Need to Rebuild My Website

Symptoms

Your site is slow, outdated, or hard to update
Mobile experience is poor or broken
You're on an old CMS that limits what you can do
Design doesn't reflect the quality of your business

Why This Happens

Websites built 3+ years ago weren't designed for today's requirements: Core Web Vitals performance, AI readability, mobile-first design, and advanced structured data. They also often run on platforms with security vulnerabilities and limited customization. A rebuild isn't vanity. It's infrastructure investment.

How We Fix It

We build on Next.js with server-side rendering, responsive design, and SEO baked in from the architecture level. If your current site has SEO value (rankings, backlinks), we handle the migration carefully to preserve every bit of authority. Average build time is 4 to 12 weeks depending on complexity.

Which Problem Is Yours?

Tell us what's happening. We'll tell you if we can fix it and how long it will take.

Describe Your Problem